Thursday, May 3, 2012

Starbucks to stop using red food colouring made from crushed beetles.

NEW YORK - Starbucks Corp. says it will stop using a red dye in its drinks that is derived from crushed bugs.

The Seattle-based coffee chain said in a blog post on its website Thursday that it made the decision to reformulate its drinks after feedback from consumers prompted a "thorough" evaluation.

The company says it will swap out cochineal extract, which is made from the juice of a tiny beetle, and instead use lycopene, a tomato-based extract.

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